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Dmitriy N. Full-Stack Developer

Low Web Traffic & How to Fix It

A major factor in the development of your brand is web traffic. It's obvious that your brand won't be successful without this essential component. You must identify the issue with your website in order to know what has to be fixed. The list is endless, but more often than not, it is one of these widespread problems that prevents your website from consistently receiving significant traffic.

Overuse of keywords

Simple is best. Your website will be penalized by search engine AI the more you stuff it with keywords. Do the necessary market research on the keywords related to your industry, and once you've identified the most effective ones, be sure to use them sparingly to prevent visitors who will leave as soon as they arrive.

No presence on social media

Let's face it: social media reigns supreme. A visitor will frequently want to conduct independent research and form an opinion based on your social media presence. They can only learn about you by observing how the rest of your audience engages with your brand. Because social media drives a lot of traffic to websites, it's important to maintain relevance.

Your website is lacking a Blog

According to studies, websites that regularly update their articles and upload content relevant to their audience receive a vastly greater number of visitors than those that do not. You increase your chances of appearing on the first pages of major search engines by doing this. More than 200 pages on a website generates around 240% more traffic than none at all.

Your website lacks a polished appearance.

A significant component of your brand's identity is its website. Your website typically gives customers and clients their first impression. Making sure you invest in a website with a professional appearance can only contribute to the steady growth of your business over time.

08/01/2023
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